ARTICLES BY THIS AUTHOR
- 2/14/2016
Comings & Goings: March 2016
<p>The J. M. Smucker Co., Orrville, Ohio, promoted Barry C. Dunaway to president, Big Heart pet food and snacks. He succeeds David J. West, who will remain a member of the company’s board of directors, advising in areas such as corporate strategy and growth capabilities.</p> - 2/14/2016
24 Product Content Hacks to Improve Conversions
Do you want to improve organic search results and customer engagement, while boosting conversions and avoiding reliance on price-matching? Then you must check out these 24 product content hacks that are easy, quick, practical tips to improve the online shopping experience. - 2/14/2016
Solution Provider News: March 2016
<p>Perception Research Services, Teaneck, New Jersey, has merged with fellow research agency In Vivo BVA, Paris.</p> - 2/11/2016
Campbell Soup Company Appoints SVP, Chief Marketing and Commercial Officer
Who will be responsible for all aspects of marketing and consumer connection across the Americas Simple Meals & Beverages divisions $4 billion portfolio of brands? - 2/11/2016
Pfizer Consumer Healthcare Partners with Galvanize to Launch Health and Wellness Innovation Program
Galvanize and Pfizer Consumer Healthcare (PCH) announce a joint health and wellness innovation program that will enable up to ten startup companies to access Galvanize's network of technical talent and investors. - 2/10/2016
General Mills Celebrates 150 Years
General Mills announces its 150th birthday with plans for a year-long celebration. Delve into the impact General Mills has had on a century and a half of food around the world. - 2/10/2016
TOMY Commemorates 20 Years of Pokemon
Pokmon celebrates 20 years since the first video games launched in Japan for the Game Boy system. To celebrate, TOMY will release one retailer-exclusive Mythical Pokmon each month. - 2/10/2016
Coca-Cola India Launches RTD Flavored Milk
Explore Coca-Cola India's new flavored milk offering and the company's plans to roll it out across the country. - 2/9/2016
Saks Empowers Associates to Serve Customers Online
Retailers such as Saks and Neiman Marcus are exploring a new route to empower their sales associates in the omnichannel world. Discover a new technology that is allowing sales associates to create their own version of retailers web stores and interact with consumers online. - 2/9/2016
Murdochs Advances its Omnichannel Capabilities
Explore how Murdochs Ranch & Home Supply is providing real-time local inventory availability and advanced omnichannel fulfillment capabilities within their new retail website.