ARTICLES BY THIS AUTHOR
- 1/1/2003
Mondelez Brand Markets to Millennials
The new campaign is focused on resonating with Millennial consumers through the evolution of a Fuse and Twitter partnership. - 1/1/2003
B2B Landscape Set to Change
Two of the three new e-business integration players roared to the top of this year's Best of Breed list, with Microsoft (www.microsoft.com) taking first place and IBM (www.ibm.com) second. - 1/1/2003
Collaboration Drives Growth
To get a sense of just how much the supply-chain planning market has changed during the past year, you only have to look at the top of the 2003 Best of Breed rankings. - 1/1/2003
Campbell Appoints SVP, General Counsel
The executive will be responsible for Campbells legal, corporate secretary and government relations activities and will be a member of the Campbell Leadership Team. - 1/1/2003
A Best of Breed Approach In a Competitive Consulting Game
Imagine sitting in the hot seat of a game show and plowing through questions on popular songs and history, when the silver-tongued host hits you with this one, "Give me the correct names of the top five global IT services companies." - 1/1/2003
Nestle Investigates Child Labor in Supply Chain
Nestl is the first food company to partner with the Fair Labor Association to investigate whether children are working on cocoa farms supplying its factories. <br /> - 1/1/2003
20 Companies on the Move
While these companies didn't make the best-of-breed lists in their respective categories, they certainly deserve a look as you put together your RFPs for the coming year. - 1/1/2003
Changes at the Top
Continuing a trend THAT started last year, the results of this year's CGT Best of Breed survey on the customer relationship management (CRM) market once again shows that consumer goods firms are far from unanimous in their choice of the top provider. - 1/1/2003
ConAgra Announces New CEO
Sean M. Connolly has been announced as ConAgra Foods new CEO, replacing current CEO Gary M. Rodkin, effective April 6. Rodkin had announced his impending retirement, which will take place at the end of ConAgra Foods' fiscal year, May 31, 2015. - 1/1/2003
Connecting the Enterprise
Selecting an enterprise suite is a little like choosing between an exotic sports car and a mid-priced sedan, according to research published by Gartner (www.gartner.com).