ARTICLES BY THIS AUTHOR
- 7/8/2015
Nestle Deepens Digital Innovation Presence; Drumstick Brand Employs Video
Nestle is strengthening its digital innovation presence in Silicon Valley and will move into a new office co-located with swissnex in 2016. - 7/8/2015
Walmart Seeks to Improve Internet Product Information
Walmart is hoping to improve product information available online, especially from social media sources, with its Product Content Collection System, which will facilitate the supplier sending their catalog directly to the company. - 7/8/2015
Doritos' Promotion May Fuel Copycats
Frito-Lays Doritos brand is paving the way for mobile-only promotions, according to an article from <em>Mobile Marketer</em>. - 7/8/2015
LVMH Leverages Global Communications Platform
AT&T Advanced Services will connect more than 4,500 LVMH locations worldwide in a multi-million dollar agreement. - 7/8/2015
Domino's Launches Apple Watch App
Domino's Pizza launches its new app for Apple Watch, which includes Domino's Tracker, allowing customers to track their order on the watch. - 7/8/2015
The 5 Worst Retailers to Work For
For the fourth consecutive year <em>24/7 Wall Street </em>has analyzed thousands of employee reviews and compiled a list of the worst companies to work for. See which retailers joined Sears and Kmart on the dubious list. - 7/6/2015
Shiseido Innovates Customer Connections with Salesforce Marketing Cloud
Shiseido has selected Salesforce Marketing Cloud to support its comprehensive web beauty service community, establishing one-to-one connections with members. - 7/6/2015
Lululemon Appoints EVP, Digital; E-Commerce Sales Soar
Lululemon Athletica inc. has appointed a new Executive Vice President of Digital.The news comes on the tail of the company reporting a 31 percent increase in its e-commerce channel in the first quarter. - 7/1/2015
Edgewell Personal Care Begins Standalone Operations
Energizer Holdings Inc. completes the spin-off of its Household Products division and changes its name to Edgewell Personal Care Company. - 7/1/2015
ConAgra Plans Private Label Exit
ConAgra Foods announces it plans to exit Private Brands through the divestiture of its Private Brands operations.