ARTICLES BY THIS AUTHOR

• 1/15/2019

  MilkPEP, Chicory Offer First Digital Dairy Aisle

  The digital experience is aimed at recreating in-store browsing while driving e-commerce growth in the dairy category.

  Jacqueline Barba

  
• 1/14/2019

  Tip of the Spear Technology: Float IQ

  CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: product recommendation tool Float IQ.

  Jacqueline Barba

  
• 1/14/2019

  Best Buy Bets on Digital Price Labels

  The retailer is seeking to ensure promotional consistency and reduce labor costs with the addition of digital labels at 240 stores.

  Jacqueline Barba

  
• 1/13/2019

  Best Buy Bets on Digital Price Labels

  Best Buy is continuing to transform its business and in-store experience with the addition of digital price labels to 240 stores.

  Jacqueline Barba

  
• 1/7/2019

  L'Oreal's Latest Tool Detects pH Levels

  A wearable sensor from La Roche-Posay measures skin pH levels to help consumers care better for their skin.

  Jacqueline Barba

  
• 1/2/2019

  CVS Shoppers Make a 'Holiday Dash'

  CVS/pharmacy took much of its holiday efforts online this year, expanding its reach by tapping social influencers and creating holiday-themed how-to videos, to name a few.

  Jacqueline Barba