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Research Topic

  • McCormick Reveals Trends in American Homemade Meals

    Because it's clear that homemade still matters, McCormick is collecting and sharing mealtime stories, tips and recipes from Americans who are cooking a meal with flavor and family at its heart.

  • Dannon Conducts A Social Experiment

    A recent digital couponing campaign proved fruitful for The Dannon Company, which is on a on a mission to evolve the way with which it engages consumers and encourage them to eat yogurt every day.

  • Going Mainstream

    There will come a day very soon when the words "crowdsourcing" and "open innovation" will become quaint, archaic reminders of ideation history. Here's why...

  • The Forgotten Continent of Consumers: Africa

    Selling to Americans is one thing, but how do product developers learn what the growing African consumer class wants?

  • Snyder's-Lance Exceeds Innovation Targets

    Revenue from new products in 2014 has been double that of new products in 2013 demonstrating the importance of its R&D Center.

  • Nestle Creates a Learning App for Kids

    Nestls milk drink brand Nido creates a free interactive educational app to encourage children to read, stick to daily routines, like brushing their teeth and improve their memory and attention.

  • Mondelez Appoints Chief Growth Officer

    The role integrates multiple growth drivers to accelerate the expansion of global innovation platforms, Power Brands and breakthrough technologies.

  • Lifeway Foods Brings Kefir to Canada

    Lifeway's entry into the Canadian market marks the company's second international expansion in 14 months, following the 2013 introduction of its frozen kefir products in the UK.
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