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Research Topic

  • Early IT Adopters Gain Competitive Advantage

    A new study from Harvard Business Review shows that IT Pioneers are more likely to lead in both revenue growth and market position than their peers. This is more than twice the growth experienced by companies identified as technology Followers and three times the growth experienced by Cautious technology adopters. Where does your company fall?
  • 200 Years Strong

    Nestl is celebrating the 200-year anniversary of the birth of Henri Nestl, the man who founded an infant cereal business that would grow into the world's biggest food and beverage company.
  • Makeover Edition

    CGT Editor Ali Ackerman Orr gives you a sneak peek into the trends and topics discussed in this month's issue.
  • American Standard Brands Innovates for the Greater Good

    An inspiring new project from American Standard Brands demonstrates how consumer marketing expertise paired with engineering know-how can open up opportunities in emerging markets.
  • Insights into Emerging Markets

    Newell Rubbermaid is 18 months in to a total marketing transformation that will unlock the potential of its more than 40 brands globally. In this exclusive interview, Chief Marketing and Insights Officer Richard Davies reveals how the company's investments in understanding a very diverse range of consumers will position Newell Rubbermaid as the preeminent consumer durables company in the world, and specifically accelerate its success in emerging markets
  • Best Practices for Building Talent in Analytics

    Companies across all industries depend more and more on analytics and insights to run their businesses profitably. But, attracting, managing and retaining talented personnel to execute on those strategies is proving to be quite the challenge. This is not the case for consumer products heavyweight P&G, which has been at the top of its analytics game for 50 years now.
  • 2014 Fastest-Growing CG Companies

    In 2012,CGT first reported the fastest-growing consumer goods companies according to Fortune, which included three apparel companies, and one beverage company. Two years later, this list adds a couple more big CG names into the roster, including two powerhouse brands: Keurig and Under Armour.
  • NECCO Names CEO from Mars, Kraft Foods

    The executive has over 15 years of general management experience in the consumer packaged goods industry across confections, beverage, food, and snacks.
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