Technology

Fashion manufacturer Lacoste is bolstering its counterfeiting measures by tapping into artificial intelligence.

Generac Power Systems, a manufacturer within the energy technology sector with a focus on generators, is implementing an end-to-end supply chain planning overhaul.

While the impact of GLP-1 medications on appetites has alarm bells ringing for some CPGs, many others view it as an opportunity to bite into.

Colgate-Palmolive, P&G, and PepsiCo have all recently pointed to heightened consumer awareness of value in the U.S. market, according to recent earnings calls, responding with analytics-driven promotion strategies, adjusted price pack architecture, and new ways of communicating differentiated value.

The holiday season is quickly approaching and consumers continue to prioritize value and convenience over brand loyalty.

The Reckitt-owned Lysol brand is bringing awareness to germ spread in crowded spaces through a new virtual reality experience. Get the details.

Learn how CPGs like PepsiCo, Unilever, AB InBev, and more are preparing for the future of digital assistants, conversational commerce, and micro-level retail experiences.

Thanks to an increasingly fragmented retail environment, today’s consumer goods organizations are battling for more visibility into operations and more leverage within their partnerships.