Learning a New TradeTrade promotion turns into a top IT initiative A Change of PlansThe customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions. The Pulse -- November 2003 For many, a hot cup of Starbucks coffee is an everyday ritual. The 25 Most Influential: June 2003 The 25 Most Influential Consumer goods executives that Make a Difference. First Previous 13 14 15