Gartner

The Top 8 providers of a software solution for trade promotion effectiveness, including traditional TPM, promotion analytics, price management, trade promotion optimization, etc.

Many industries are being challenged as customers continue to adopt an always-connected digital lifestyle and competitors exploit emerging technologies. Here are 15 strategic planning assumptions that CIOs, senior business executives and IT leaders should factor into their enterprise planning and strategy-setting initiatives.

Gartner, Inc.'s Dale Hagemeyer outlined seven key considerations for selecting a TPM solution, including insights about current issues affecting this area of investment. Plus, Diageo shares its TPM selection process story, which ultimately resulted in improved customer relationships.

In the consumer goods community, leaders know that keeping your success a secret can be a detriment to your business. Luckily, many are more than open to not only sharing but celebrating the best practices of their peers. Case in point: CGT received more than 50 nominations for its annual Business & Technology Leadership Awards. In the end, only nine companies were named winners. Find out who they are after the jump.

It is fair to say that there is universal agreement that we could all do a better job in driving benefit through our strategic investments in IT. Organizations must understand that strategic initiatives require a different recipe for success, an approach that considers the alignment of the organization, an agreed upon definition of success, and engagement of the stakeholders throughout.

Using simple spreadsheets, Brown-Forman found it nearly impossible to manage the vast amount of information that consumers now expect and demand. Director of Product Development and Innovation, Jimmy Bookstore, reveals how Brown-Forman was able to implement a PLM solution for its innovation transformation.

CGT Executive Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.

VMI programs have been in place at CG companies for years, but leaders are just now asking: How can I gain more value? The Dannon Company Inc. seems to have the answer as it pursues VMI as a strategic initiative to strengthen retailer relationships and grow sales. Get the inside scoop here.