GNC is continuing to invest in its omnichannel and membership efforts, having recently renewed a partnership that will grant the company access to data-driven insights and predictive analytics.
Generative AI has been the term on everyone’s lips this year, and CPGs are taking note. We explore some of the diverse ways the world’s biggest brands are harnessing these capabilities to stay ahead in a competitive market.
In Unpacked, CGT's new series of Tech Explainers, we break down AI in the supply chain, including its benefits and drawbacks, and where today's leading experts see the future potential.
AI in the supply chain has many applications, not least of which includes logistics. While historically logistics teams may have operated in siloes and relied on manual, labor-intensive processes, they are now leaning into AI-powered tech to gain greater visibility into their operations.