Data & Analytics

For the fifth year now, CGT and RIS News surveyed consumer goods and retail executives to compare year-over-year sentiment toward data sharing adoption and benefits. The conclusion: The gulf is widening between data sharing leaders and everyone else.

Companies across all industries depend more and more on analytics and insights to run their businesses profitably. But, attracting, managing and retaining talented personnel to execute on those strategies is proving to be quite the challenge. This is not the case for consumer products heavyweight P&G, which has been at the top of its analytics game for 50 years now.

For brand manufacturers, the launch of direct-to-consumer (D2C) sales channels is critical to staying competitive and represents an unprecedented opportunity to build a direct relationship with its customers.

Enterra will develop next-generation cognitive computing solutions using the SAP HANA platform and also plans to develop and market new, advanced analytics and insights product and service offerings that will run on SAP HANA.

Updates include customized user settings, product notifications and unique search options.

A new report from IDC Manufacturing Insights concludes that big data and analytics will remain one of the top investment priorities for manufacturing organizations of all sizes for the foreseeable future. In fact, nearly 51 percent of respondents expect to generate new revenue streams from big data and analytics projects.

The company has expanded its team, products and services to meet the growing demand from CPG companies to help them drive significant incremental growth opportunities.

Pernod Ricard Asia is using IBM Big Data and Analytics technology to improve marketing intelligence and reduce reporting and query response time by more than 50 percent.