IRI has announced the launch of IRI Marketplace, an open and continuously expanding network that brings together IRI’s technology, data and analytical partners on a single platform.
The appointments bring new talent to its leadership team as the company prepares to launch its first plant-based chicken product and add new SKUs in foodservice and retail.
Leverage consumer data properly and you'll create lasting, loyal relationships that revolve around customer value. Take one misstep in a world hyper-focused on the customer experience, and consumers will brand you "creepy" and flee.
For CEO and co-founder Jenn Randall-Collins, the idea for a boozy treat came about when she discovered a family recipe for alcohol ice cream that was passed down for generations. But one mishap in the supply chain means melted treats and unhappy consumers.
The Coca-Cola Company shared details on how its Wabi digital ecosystem is improving its relationships with both retailers and its bottling partners, as well as provide valuable consumer insights.
