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Growth & Innovation Forum Recap

11/17/2010
New Product Resurgence: Bringing Back the Consumer and Driving Growth

The annual Consumer Goods Growth & Innovation Forum is the only event dedicated specifically to the new product process in the consumer goods industry. It is designed for executives who understand the importance of creating new brands and services and building brand loyalty. This past September, executives from Kraft Foods, Mars Inc., Johnson & Johnson, to name a few, gathered with industry analysts and experts at The W Hotel in Miami to take part in educational sessions and networking opportunities. Hot discussion topics included:

  • Innovation and Growth in Emerging Markets
  • Developing Leadership & Talent
  • Reaching the Consumer through Mobile Marketing
  • Collaborative Innovation
  • Brand-Driven Innovation

 




 

Travel behind-the-scenes by watching the videos featured here, wherein a few of our most popular speakers summarize key takeaways from their insightful presentations.

Stay tuned! Watch additional videos from speakers and event sponsors on the Consumer Goods YouTube Channel

An event favorite, economist Richard Hastings shares tips for understanding consumer needs and then matching them to new products and services.

Stephanie Barry explains how WD-40 is leveraging insights-driven innovation to build its business in China amidst difficult market conditions.

Michael Becker of the Mobile Marketing Association explains why mobile is on track to be the most pervasive media in the world.
 
 

 
View a photo slideshow of the event:

 

 

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