IT Integration

Cloud Networks Create Big Opportunities for Finance Providers
Financing at earlier points requires knowing precisely when crucial supply chain milestones take place, in real-time. Now, thanks to the power of supply chain networks and big data, thats finally happening. Find out how.
Using Neuroscience to Better Understand Human Behavior
Launching brand strategies and new products require a deep understanding of people, their needs and desires. Traditionally, market researchers have relied on asking people questions to get this information, but here Michelle Adams, Ph.D. of Marketing Brainology dives into the technology that can help.

5 Ways Walmart Is Reigniting Its E-Commerce Growth

Walmarts online sales rose 11.8 percent in the quarter ended July 31, with the U.S. results outperforming other markets. Find out the five Walmart digital initiatives behind its improved e-commerce.
Solving the Cross-Border Growth Puzzle

Companies international expansion efforts are off to a good start, especially as the middle classes across emerging consumer marketplaces flex their spending muscle. Find out how to be successful in new geographies by determining strategic goals and implementing appropriate processes to sustain operations in these regions.
Where Should CG Companies Focus Digital Efforts?

Editorial Advisory Board member Steve Sigrist,Vice President, Customer Service, Newell Brands,reviews how to make the customer the primary beneficiary of the digital experience.
Kroger Customers to Benefit From 84.51 and Market6 Merger

Wholly owned subsidiary of The Kroger Co., 84.51, will merge with Market6 to deliver a more personalized shopping experience for Kroger customers.
Business Value of the IoT

With consumers becoming more connected through smart devices, and having access to more information, there is a surge of data hitting the industry that can help consumer goods manufacturers better predict what consumers want and need.
Are Millennials Worth the Effort?

Even though many recent headlines about millennials carry a negative tone, as this generation matures, its no secret that their impact as both consumers and employees is being strongly felt, particularly by traditional consumer goods organizations.
Tyson Foods Fills Newly Created E-Commerce Position

Tyson brings on SC Johnson & Son's director, global ecommerce to fill its new position.
Custom Research: Prioritizing Technology Investments

Prioritizing IT spend is a top challenge as precious resources are spread across equally critical initiatives. This month, CGT and Edgeverve look at how consumer goods companies are approaching IT investments.