At a recent CGT conference, demand planning leaders from P&G candidly discussed how standardization is a key enabler for the rapid expansion of innovation. If you missed the live discussion, dont fret. We caught it all on tape. Plus, watch more video commentaries from other industry thought leaders on big trends to come in 2013 and beyond.
Succeeding in the market today is closely tied to how well retailers and manufacturers respond to evolving consumer needs. In the 2012 Shared Strategy Report, CGT offers several compelling examples of collaboration between consumer goods manufacturers and retailers that are designed to deliver improved customer service. Read on for an exclusive preview of research findings on Big Data, Mobility and Product Quality.
With more than 13,000 employees around the world, a need arose for the company to profoundly evolve the way Barilla people communicate, collaborate and interact.
The company expects to achieve gross cost savings of approximately $200 million, approximately a quarter of which will be used to increase investment in brand building and innovation, and enable investments in IT systems.
The importance of transformational business and technology initiatives cannot be underestimated in the consumer goods industry. That's why CGT is once again recognizing three consumer goods companies for excellence in supply chain, customer management and mid-market growth strategies.
Under a new agreement, HP will be accountable for most of the critical business applications used throughout P&Gs financial and supply chain systems, including research and development, inventory management, SAP enterprise resource planning, and business intelligence.
Each successive phase of implementation has increased value chain visibility and improved the companys ability to manage price, promotions and mix, according to a senior director.
"Big Data" is well on its way to becoming the consumer goods industry's biggest buzzword in 2012. Beneath the hype, retailers are also beginning measured experiments in Big Data, which could spur growth in harnessing strategies over the next 12-24 months, according to new industry research.
