The importance of transformational business and technology initiatives cannot be underestimated in the consumer goods industry. That's why CGT is once again recognizing three consumer goods companies for excellence in supply chain, customer management and mid-market growth strategies.
Under a new agreement, HP will be accountable for most of the critical business applications used throughout P&Gs financial and supply chain systems, including research and development, inventory management, SAP enterprise resource planning, and business intelligence.
Each successive phase of implementation has increased value chain visibility and improved the companys ability to manage price, promotions and mix, according to a senior director.
"Big Data" is well on its way to becoming the consumer goods industry's biggest buzzword in 2012. Beneath the hype, retailers are also beginning measured experiments in Big Data, which could spur growth in harnessing strategies over the next 12-24 months, according to new industry research.
The global brands company is now able to standardize its operational processes worldwide, including payments, confirmations, trade initiation, securities and more.
The German subsidiary eliminates its paper system and automates its 320 delivery routes, while the Japan subsidiary equips 270 sales representatives with a mobile solution.
CPG company executives are increasingly looking for the tangible business case benefits of changing, upgrading or merging their core ERP system and related business capabilities.
This year, the retailer introduced a rewards-based credit card that allows customers to earn rewards across all three of its retail brands; for every $200 spent, shoppers will receive a $10 reward that can be used at any of the three brands.
