Whether its startups stealing share or consumers flocking to new purchase channels, the CG industry is facing more competition than ever before, making it the right time to re-examine your data strategy.
To help keep small retailers open in Latin America during the spread of COVID-19, AB InBev has developed a free online delivery platform so they can offer home delivery of essential consumer goods.
By having the ability to forecast promotion potential and analyze the impact of price, you can position yourself to be a partner that provides even more value.
The new lead brings e-commerce, omnichannel innovation and retail digitization experience to the role, letting the interim CEO shift back to global chief commercial officer of the CPG giant.
Companies that haven’t done the legwork in diversity and inclusion may be better served to first keep their mouths closed and their ears open when it comes to publicly reacting to the death of George Floyd, say those experienced in helping brands manage through conflict.
