L'Oreal USA Celebrates Women in Digital

L'Oreal USA announces the L'Oreal Women in Digital Program, a new initiative that will celebrate and nurture women working in technical and digital roles. L'Oreal Women in Digital will promote the design of new and innovative technologies that will address the needs of the beauty industry with technology created by women and for women. 

 

"Our mission is to inspire and empower women to drive the advancement of digital technology to meet the needs of the female consumer," states Rachel Weiss, vice president, Digital Strategy, L'Oreal USA and chair of L'Oreal Women in Digital. "There is a tremendous opportunity for women to influence and create the user experience in the digital space, and no company can help foster and grow this initiative like L'Oreal."

 

As part of this initiative, L'Oreal will be awarding 5 "NEXT Generation Awards" to the top rising female entrepreneurs managing and leading technology-driven companies.

 

Final nominees and the winners will be selected from a scorecard judged by a panel of L'Oreal USA executives, Venture Capital Partners and the L'Oreal Women in Digital Board of Advisors. Honorees will be announced and celebrated at a private invitation-only event attended by digital industry leaders, investors, L'Oreal top executives and the press. Winners will also receive airfare, two nights' accommodations and an itinerary introducing them to investors, L'Oreal executives and strategic partners.