In launching its first consumer loyalty program, General Mills will not only build up its first-party data library, but the company also sees a path for it to mutually benefit its storied Box Tops for Education program.
Nike expects to realize value from its new enterprise resource planning (ERP) system this year — the biggest investment the apparel and footwear company has made in its digital transformation.
The CEO of the digital fashion retailer shares insight into how they’re replicating the best fit technology that’s out there: the retail store dressing room.
Learn how Ulta Beauty is standing out in a sea of loyalty programs, and how its mobile experiences and technology are supporting consumer experiences and in-store associates.
Learn what it takes to create an impactful loyalty strategy that not only strengthens existing consumer relationships, but incentivizes others to join and reap the rewards.