E-Commerce Solutions Guide 2020A comparison chart of top vendors helping consumer goods companies develop the systems, tools, processes, assets and best practices they need to excel in the e-commerce arena. Retail Execution Solutions Guide 2019A comparison chart of 23 companies providing solutions for executing and monitoring in-store sales and marketing activity. Sales & Marketing Report 2019: Retail Execution AI-driven tools help CPGs get a clearer picture of retail realities, Sales & Marketing Report 2019 Tools of Engagement: The best way to make ‘personal’ connections is often through technology. Insights & Analytics Solutions Guide 2019 A comparison chart of 26 leading companies providing solutions for the collection, analysis and distribution of critical business data. Sales & Marketing Report 2019: Data & Analytics Analytics is impacting the bottom line for brands and agencies alike. Sales & Marketing Report 2019: Consumer Engagement More than ever, brands must continually keep up with technology to stay close to consumers. Trade Promotion Management 2019: New Tech for Old Tricks While the call for transformation is loud and clear, the process is still going slowly. Roadmap to Revenue Growth Management Excellence Overhauling trade promotion practices is a prerequisite for CPGs looking to drive more meaningful growth across all commercial spending. Here are eight steps that every company should take. Hall of Fame Profile: Jody Kalmbach Jody Kalmbach, one of three 2019 inductees into the Path to Purchase Institute Hall of Fame, is helping to shape the (digital) future at Kroger. First Previous 4 5 6 7 8 Next Last
