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Supply Chain

  • Marketing Transformation: Changing the Role of Today's CIO

    The CIO is emerging as a key leader in driving the digital and marketing transformation required for consumer goods companies to win in todays digital marketplace.
  • McCormick Agrees to Acquire Stubb's for $100M

    Acquisitions are an important avenue of growth for McCormick. Stubb's is McCormick's third acquisition agreement announced in 2015.
  • Mondelez Leverages Holographic Displays at Shelf

    Holographic Display creates the illusion of a floating advertisement, and can be seen in the aisle, expecting to allow brands to break through the clutter.
  • Anheuser-Busch to Invest $1.5B in U.S. Operations

    Anheuser-Busch announces it will invest more than $1.5 billion in its U.S. brewing, agriculture, packaging and distributing operations by 2018. These investments will support growth of its brands and reinforce the beer company's commitment to the U.S. communities where it operates through local spending and jobs.
  • L'Oreal USA Empowers Female Entrepreneurs

    L'Oreal USA today announces an open call for nominations for the fourth annual Women in Digital NEXT Generation Awards to encourage and empower women to pursue careers in the fields of digital marketing, technology and IT.
  • Morton Salt to Move Headquarters

    Morton Salt, Inc. announces it will relocate its Chicago headquarters office to the new River Point tower currently under construction in the West Loop.
  • How to Right the Wrongs and Start Making Money with Trade Promotions

    Consumer goods profits are on the ropes, and trade promotion has become its punching bag. But deeper analysis proves this blame is misplaced. Find out how trade promotions can actually drive incremental sales and profits, and grow categories.
  • Who "Owns" the Consumer?

    What if we did, or could own the consumer? And, what if we used the notion of ownership as a principle of stewardship and service. We would be asking ourselves how do we best serve the consumer for whom weve been commissioned with this onerous responsibility. How many of us actually use that mindset to drive why we do things, what we do, and how we do it?
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