Colgate-Palmolive is accelerating its digital transformation across the enterprise in part by leveraging the capabilities it’s developed within the growing Hill’s Pet Nutrition business.
Given the current situation, here are some recommendations on what brands can do to take advantage of current shifts in, and future development of, the next generation of manufacturing, distribution, logistics, and CPG industries.
For CPGs, winning at E-commerce means leveraging an autonomous supply chain and execution platform that supports data harmonization, demand prediction, insight generation, improvements to the digital shelf—and more.
We chat with Ash Mehra, most recently CDIO of Packable, and also previously CDIO of North America at Mondelez International, about advancing digital transformation and preparing for future consumer needs.
Dig into the data of the annual “Retail and Consumer Goods Analytics Study” to discover which areas of analytics focus should be prioritized; the steps needed to adopt new technologies and platforms that support these efforts; and, ultimately, how to analyze insights to better inform strategies across the enterprise.
