Webinars

New Day, New Rules: Democratizing Data to Unlock CPG Growth
To enable sustained growth for brands now and in the future, CPG leaders musts ditch the endless reports and useless dashboards that do little to enable actionable decisions. Learn how!
How Diageo Drives Digital Conversions for Brands Like Baileys & Johnnie Walker
While most of today's consumer goods brands are all-in on growing digital sales, things are a bit trickier for the alcohol beverage category. A recent webinar with two Diageo e-commerce leaders explored how the brand has managed to make massive e-commerce gains despite today's antiquated and often complicated laws.

Marketing Mix Crystal Ball: Inside Facebook & Ocean Spray’s Analytic Methodologies

With today’s channel and media fragmentation, consumer goods brands can’t rely on gut instincts to get their marketing mixes right. And as these channels grow (and budgets shrink), properly leveraging the power of analytics is what’s separating the winners from the losers.
How Close Can We Get to a Self-Driving Supply Chain?

As more brands turn to tech to maintain agility and transform their planning process, a recent webinar shared insight from IDC about when we can expect things to right-size themselves, the valuable role AI can play in forecasting, and why tech can’t solve all our problems.
How AB InBev is Using Direct-To-Consumer to Connect with Customers and Empower Small Retailers
Smashing Linear Dependencies In the Supply Chain

As online shopping skyrockets, a recent CGT webinar explored how to shatter the linearity of traditional value chains; gain visibility into sales, inventory, and sales; and leverage real-time consumer insights to accelerate profitable growth.
The Secrets of DTC Success

We dug into the technologies, tools and tricks of today's successful DTC brands (and those new to DTC), including what makes the digital natives just so special. Read on for an edited transcript and all of the presentation slides, and learn why done is better than perfect, but personal wins all.
Mars & Conair Peer Inside the Crystal Ball
The Future of Retail and CG Analytics
From Supply Chains to Smart Payments: How Tech Can Help CGs Grow

New Day, New Rules: Democratizing Data to Unlock CPG Growth

How Diageo Drives Digital Conversions for Brands Like Baileys & Johnnie Walker

Marketing Mix Crystal Ball: Inside Facebook & Ocean Spray’s Analytic Methodologies

How Close Can We Get to a Self-Driving Supply Chain?

How AB InBev is Using Direct-To-Consumer to Connect with Customers and Empower Small Retailers

Smashing Linear Dependencies In the Supply Chain

The Secrets of DTC Success

Mars & Conair Peer Inside the Crystal Ball

The Future of Retail and CG Analytics

From Supply Chains to Smart Payments: How Tech Can Help CGs Grow