The new power rovers are unveiled as Times Square as visitors kick off the official first pedal to power the lighting of the 2010 numerals on New Year's Eve.
The aim of deploying the solution is to reduce Georgia-Pacific's sourcing cycle time and leakages in procurement spend through better monitoring, compliance and governance mechanisms.
In today's tough economic environment, consumer product companies are increasingly looking for operating efficiencies to offset shrinking margins. Now more than ever, the CMO is expected to do more with less.