ARTICLES BY THIS AUTHOR
- 1/24/2014
2014 Readers' Choice Survey: TPM
<em>CGT</em>'s readers rank the top technology providers of a solution for trade promotion effectiveness, including trade promotion management (TPM), price management, trade promotion optimization (TPO), etc. - 1/22/2014
Campbell Appoints SVP, Global Supply Chain
The new SVP succeeds David White who will retire from the company after 10 years of service. - 1/22/2014
Stride Introduces Sour Patch Kids Gum
Consumers can score a first taste before the product hits shelves through a digital scavenger hunt. - 1/22/2014
Eggland's Best Names First-Ever Chief Egg Officer
Three Finalists in the Eggland's Best "Chief Egg Officer Search" contest rose to the top for their creative written responses and videos. - 1/22/2014
Snyder's of Hanover Launches Sweet & Salty Varieties
The expanded line now includes Cinnamon Sugar and Salted Caramel varieties. - 1/22/2014
Goya Foods Names VP of Sales
Goya Foods, the largest Hispanic-owned food company in the United States, announces the new appointment of Luis Tejada as Vice President of Sales. - 1/22/2014
Miller Brings Back The Original Lite Can
The Original Lite Can features the high quality ingredients and the unique brewing process.<br /> - 1/21/2014
Nestle Opens KitKat Boutique in Japan
One of Nestle's 'billionaire' brands, KitKat, is launching its first boutique, in Japan. - 1/21/2014
Astra Sweets Gains Real-Time Customer Insights
Astra Sweets Frisia brand uses mobile surveys taken on consumers smartphones and tablets as part of an on-pack promotion, collecting first-hand feedback and images at the time of experience. - 1/21/2014
WhiteWave Partners with Dunkin' Donuts
The WhiteWave, Dunkin' Donuts partnership introduces four varieties of Dunkins new at-home coffee creamer.