Liz Dominguez
ARTICLES BY THIS AUTHOR
- 12/14/2023
Data Shows 2024 to Bring AI-Powered Efficiency and Standout Creative Measures
The Acosta Group recently released its 2024 predictions, pulling insights from its Retailer Confidential Report as well as varied industry sources. See what the future holds. - 12/11/2023
Year-End Recap: Analytics Unite Highlights Innovation in Action
Let’s take a look back at Analytics Unite 2023 and what the representing companies achieved throughout the year. - 12/11/2023
Coca-Cola Takes 'Surgical' Data-Focused Approach To Slash Innovation Failure Rate
In order to drive revenue, the company has taken on a more disciplined, surgical approach to innovation. Hear from Coca-Cola's CFO. - 12/10/2023
Clean, Centralized Data Breathes Life Into CPG and Retail Innovation — But IT Roadblocks Persist
Many CG and retail companies have been either upgrading or overhauling their tech stack. What often bottlenecks progress is a lack of understanding in how to handle the data that comes with these infrastructure updates. - 12/7/2023
Tyson’s New High-Tech Plant Taps Robotics and Workforce Safety Wearables
The company’s new $300 million fully-cooked food production location features workforce safety devices and robotics-powered pallets. - 12/7/2023
Unilever Ramps Up R&D With Collaborative Data and AI Centers
Unilever is ramping up its R&D efforts, launching initiatives across its tech-powered innovation labs, including Horizon3 Labs and the Datalab Ecosystem, both of which saw major developments in November. - 12/5/2023
Register for Analytics Unite 2024: Building the Future of Unified Intelligence
This May, join us for our multi-day, curated event, Analytics Unite, to discover integrated analytic strategies that drive innovation, efficiencies, and revenue. - 12/4/2023
The Honest Company Taps Paid Media to Re-Engage Consumers, Slash Cart Abandonment Rates
In an effort to reduce cart abandonment and re-engage its consumers, The Honest Company has been working with paid media to elevate targeted audience marketing and drive increased conversion rates. - 12/4/2023
How Unilever Is Tackling Excess Inventory With Pricing Intelligence
Unilever is tackling the challenge of excess and aging inventory, investing in technology that streamlines processes to embrace a sustainable, circular approach to lengthening shelf life. - 11/30/2023
Merrell’s New CMO Pallav Tamaskar to Lead Global Marketing Strategy
Pallav Tamaskar is taking on the role, which oversees the company’s global marketing strategy, integrated marketing campaigns, media planning, brand-purpose programming, and innovative product launches.
