Lisa Johnston
ARTICLES BY THIS AUTHOR
- 8/9/2020
Yankee Candle Gets Personal with New Commerce Partnership
Yankee Candle is deepening customer relationships with its new subscription service partnership. - 8/5/2020
Edgewell Picks Up CREMO
The addition of CREMO’s “barber-grade” beard, hair, shave prep and skin care products will complement such other Edgewell brands as Jack Black and Bulldog. - 8/4/2020
Clorox Promotes Rendle to CEO as Sales Soar During Pandemic
Clorox president Linda Rendle has been elevated to CEO and will join the board of directors, taking the reins as the company navigates the challenges of meeting sky-high demand during the pandemic. - 8/2/2020
Share of Voice in Harmony: How NBG Home Found its Single Source of E-Comm Truth
When it comes to developing e-commerce authority, coordination between teams is paramount to success. Learn how NBG Home implemented new solutions to increase results and visibility into its organizational. - 7/29/2020
How Suppliers Can Get Products on Walmart, QVC & HSN’s Radars
Consumer goods suppliers that want to get their products in front of retailers will have to direct their efforts on highlighting benefits from a virtual standpoint thanks to our perpetual state of social distancing. - 7/27/2020
Keurig Dr Pepper Moving Data Footprint to the Cloud
The beverage company has entered into a multi-year agreement to retire two data centers that housing over 1,000 physical servers, and will instead migrate to virtual machines. - 7/27/2020
Nature’s Own & Wonder Owner Restructuring Under New Brand Chief & President
Flowers Foods is consolidating business units and making some leadership adjustments in order grow its brands, improve operations and more heavily focus on product innovation. - 7/22/2020
P&G’s 1st Virtual Innovation Challenge Winner Easing Today’s ‘Stress Olympics’
It’s quite fitting that the winner of this year’s P&G Ventures Innovation Challenge is dedicated toward alleviating stress. - 7/22/2020
How Coca-Cola BIG Capped its HR Transformation
When Coca-Cola BIG was developing its human resources transformation strategy, it needed a solid, affordable and timely solution for a complex situation. Learn how it did just that. - 7/21/2020
Nike Shifting Leadership as Part of DTC Focus
Nike is making leadership changes as part of its focus on its direct-to-consumer strategy and digital transformation.
