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Strategy

  • Inside Customer Management: Analyze This!

    The good news is that Gary Andrews, director of manufacturing and engineering at Campbell Soup Company, recently discovered the potential ROI of an integrated business analytics program.
  • The Art of Outsourcing

    Anybody in the technology food chain can tell you that ASP is a handy acronym for application service provider.
  • Power Breakfast

    When the Kellogg Company brought in a new management team at the end of 2000, one of its first questions was "where is the sales force?"
  • Campbell Appoints SVP, General Counsel

    The executive will be responsible for Campbells legal, corporate secretary and government relations activities and will be a member of the Campbell Leadership Team.
  • A Best of Breed Approach In a Competitive Consulting Game

    Imagine sitting in the hot seat of a game show and plowing through questions on popular songs and history, when the silver-tongued host hits you with this one, "Give me the correct names of the top five global IT services companies."
  • ConAgra Announces New CEO

    Sean M. Connolly has been announced as ConAgra Foods new CEO, replacing current CEO Gary M. Rodkin, effective April 6. Rodkin had announced his impending retirement, which will take place at the end of ConAgra Foods' fiscal year, May 31, 2015.
  • Connecting the Enterprise

    Selecting an enterprise suite is a little like choosing between an exotic sports car and a mid-priced sedan, according to research published by Gartner (www.gartner.com).
  • Changes at the Top

    Continuing a trend THAT started last year, the results of this year's CGT Best of Breed survey on the customer relationship management (CRM) market once again shows that consumer goods firms are far from unanimous in their choice of the top provider.
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