Consumers are invited to become a member of the Sweet Deed Society on the Santa Cruz Organic Facebook page and nominate a friend who has done a good deed.
U.S. smartphone penetration is nearing 50 percent, so its no surprise that the adoption of mobile shopping tools has been rapid. But a new study says that African Americans and Hispanics are adopting new shopping technologies at a faster rate than Caucasians, marking mobile marketing to multicultural shoppers as a huge opportunity.
Multi-award winning Producer and Digital Marketing Expert Van Vandegrift and his team in Hollywood have been behind some of the most successful online and in-store digital shopper marketing campaigns for major CG brands, including Hefty, Bisquick and Sunsweet. Here he counts down the top five ways to engage consumers with social media.
The retail solution is expected to tie consumer, transactional and promotional data together, providing Patagonia with a complete 360-degree view of the customer.
By partnering with Twitter, PepsiCo is providing fans exclusive content and engaging millions of people around the world through one of their key passion points music.
