Two new guidance documents have been published by GS1 US to support organizations evaluating their data quality program within their organizations. TheGS1 US Data Governance Best Practice Guidancedocument provides industry best practices that businesses can implement to improve data governance processes, whiletheData Governance Assessment Guidehelps gauge the effectiveness of a companys data governance processes and procedures.
To compete in todays intelligent markets, organizations must make business operations more responsive and effective by leveraging digitally connected network.
Teachers know all about cognitive overload: students presented with too much information are unable to process what theyre hearing and end up learning less rather than more. This is a lesson that consumer packaged goods (CPG) companies could absorb as they monitor the performance of their trade promotions.
In her monthly column, Lora Cecere reveals what it is like to work with 'visionary executives in the consumer goods industry and identifies the characteristics that make them stand out.
When consumer electronics manufacturer Vizio was preparing to introduce its new 21-inch 2.1 sound stand last summer, the company’s marketers knew there would be a unique challenge in producing an in-store piece around the audio system’s subwoofer.