Cover Story

In a recent survey commissioned by Sara Lee Food & Beverage, 73 percent of consumers incorrectly identified their bread as 100 percent whole wheat when it actually has similar nutritional make-up to traditional white bread.

In 2005 Gillette merged with Procter & Gamble, forming one of the world's largest consumer goods companies.

Brown-Forman, one of the leading producers and marketers of distilled spirits such as Jack Daniels and Southern Comfort, sought to enhance communications and business processes for its employees.

Director, Customer Intelligence, Coca-Cola Bottlers' Sales & Services

Kellogg Company says it's coming to the rescue of woman looking for an evening snack without the guilt, with new Special K Chocolatey Delight.

To supplement its SAP ERP implementation, Nestle deploys Symbol Technologies' mobile computers and bar code scanners in its two Czech production plants, as well as in one Slovak plant and in the warehouses of subsidiary Schaller. Symbol mobile computers and scanners will enable reliable warehouse tracking of the raw materials contained in products to meet EU legal requirements.

McNeil Consumer Healthcare, a division of McNeil-PPC Inc., markets over-the counter (OTC) pharmaceutical products, including Tylenol and Motrin IB.

Panasonic achieves tier 1 status with retail channel partners.