Data & Analytics

New features are designed to give packaged goods companies rapid feedback and optimization based on AI and experimentation.

Future success in consumer goods will depend on how enterprises can adapt to change and embrace new technologies that improve business models, processes and customer experiences. 

An Executive’s Guide to new trends, consumer behavior, retail disruption, innovation, technology and the rapidly changing landscape of the industry.

The packaged foods giant is working to streamline workflows and drive efficiencies by utilizing the Microsoft Azure platform.

Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this social media intelligence software from Graphika.

Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this shelf-edge solution from Tokinomo.

Highlights from the agenda of the 15th annual Consumer Goods Sales & Marketing Summit

Consumer-facing companies need to adapt to a world in which buying and shopping will become very different activities.