Data & Analytics

As more companies bring AI into their operations, keeping their employees at the center is critical to success. For Mars, this has meant creating strategies that empower their associates in order to drive adoption and ensure they feel connected to all of the changes.

Spirits company Beam Suntory is elevating its retail media efforts via a pilot partnership that gives the company access to consumer behavior and product purchase data.

Coca-Cola is accelerating its digital B2B platforms for better tailoring of product, price, and packaging architecture, which are expected to reduce out of stocks and optimize physical inventory placement.

Leadership shared its take on gen AI growth during a recent call with investors. Get the details.

Integrating IoT, artificial intelligence, and machine learning technologies to drive supply chain process optimization is critical to mitigating risk. Learn more.

The Hershey Company, a longtime user of consumer insights within its retail strategies, is leveraging them within this year’s Halloween assortment strategy. 

Colgate-Palmolive is bringing high tech to its new Hill’s Pet Nutrition manufacturing plant as it seeks to overcome the capacity constraints dogging its growth ambitions.  

Vittorio Cretella, CIO at P&G, said the company is focused on becoming an “AI-first” business. Get the details.