Data & Analytics

Nike To Overhaul IT Support, Elevating Customer and Employee Experiences
Nike is overhauling its tech operations, consolidating several existing IT support functions to increase access to assistance for its customers, partners, and employees. Learn more.
How General Mills Is Readying For Generative AI-Fueled Misinformation
General Mills is testing artificial intelligence to combat misinformation within its marketing campaigns, a growing imperative for the consumer goods company given the rapid ascent of generative AI.

How Unilever Expedites Product Innovation With AI, Automation, and Robots

Three robots are working alongside 250 R&D experts at Unilever’s 120,000-square-foot facility to help develop science-backed products through the power of automation. Learn more.
Coty Signs On As Early Partner for Content Effectiveness Monitoring

Coty has signed on as an early adopter of AI image analytics software that will enable the beauty company to monitor and optimize content effectiveness across its large portfolio of brands.
Sponsored

Accelerating Consumer Product Development with AI

On-Demand: Learn how one company accelerated product innovation with a blend of new technology, data and AI
Harman Expands Data and Analytics Capabilities to Streamline Supply Chain and Improve Collaboration

Samsung brand Harman is building out its data and analytics capabilities with a view to delivering more joint solutions for enterprise customers.
PepsiCo Marias Gamesa and Chokis Cookie Brands Level-Up Cookieless Connections

PepsiCo is preparing for a cookieless future with investments in its consumer video targeting.
Authentic Brands Kicks Consumer Data Strategy Into High Gear with New CDP

Authentic Brands Group has embarked on a new data management strategy aimed at unifying consumer insights and leveling up digital experiences across its roster of brands.
ChatGPT Infiltrates Product Development: Innovative Eyewear Launches AI-Powered Glasses

The latest ChatGPT development comes from Innovative Eyewear, which creates eyeglasses under the Lucyd, Nautica, and Eddie Bauer banners.
How Reckitt Leverages AI and Machine Learning in Display Campaign Optimization

In this edited webinar transcript, Reckitt's Imteaz Ahamed and Sigmoid's Sundeep Kumar discuss how CPGs are setting up the parameters for display campaign optimization and leveraging tech to drive growth in the e-commerce space.