Data & Analytics

PepsiCo Building Out Pepviz Data Science Practice
Just over a year after bringing its Pepviz data science practice to retailers, PepsiCo remains bullish on its potential to add value to operators across all retail spaces.
L'Oréal Turns to NLP to Elevate Finance Insight Delivery
The technology is designed to quickly provide language and visual insights to 2,000 users around the world, enabling L'Oréal’s financial controllers to more easily identify business-driving insights.

Kao Automate Return-Order Process to Keep Up With Growing E-commerce Demands

Chemical and cosmetics company Kao have overhauled their online sales, logistics and return-order processes with a view to keeping up with rising e-commerce demand.
Church & Dwight Speeds Up Innovation With Deep Market Insights

Church & Dwight will be able to identify target markets — pockets of growth where it can optimize efforts — to better target consumers and build stronger loyalty.
Fractal Launches New Company: Asper.ai

Artificial intelligence and advanced analytics provider Fractal has launched a new company dedicated to the retail and CPG industries.

$fractal launches Asper.ai$
IDC's Top 10 Predictions: Brands Must Make Space For Digital Innovation & Implementation At Scale

The future belongs to businesses that can rapidly scale the development and implementation of digital innovation. That is, according to the IDC FutureScape: Top 10 Predictions for the Future of Digital Innovation report.
Kraft Heinz Bets (Even) Bigger On Supply Chain Visibility

A part of Microsoft’s new Supply Chain Platform, the center enables custom workflows, data reporting, and applications that connect to existing supply chain systems.
Deciphering the New Consumer Goods Sales and Marketing Playbook

There’s a crossroads every CPG company must face, and while the roadblocks are personal, many brands are tackling the same overarching themes. Learn how to overcome them with the Sales and Marketing Playbook.
How Are You Using Data to Connect with Consumers? Kellogg’s, Coty, Distell Weigh In

The potential for leveraging first-party data abounds, so we checked in with some of the leading consumer goods companies to learn their strategies.
4 Things CPG Supply Chain Chiefs Must Do To Grow DTC: Gartner

How can CPGs better navigate out-of-stock hurdles with a proactive backorder strategy? Gartner shares a few tips for chief supply chain officers in order to improve digital commerce planning and capabilities.