Direct to Consumer

Learn how they implement modern strategies to overcome unprecedented obstacles related to first-party data and privacy to create a thriving, consumer-focused business flush with deep behavioral insights.

The two companies announced an “enhanced” partnership focused on product innovation, elevated experiences, and deeper consumer connectivity.

Innovation is back in beauty after a tumultuous few years.

Whether its languishing for hours before speaking with an agent or navigating a confusing labyrinth of options, one need not be in the industry to understand the detriment of a poor customer service experience. 

Learn how the hair color brand is using technology to do compete in the hyper-competitive world of retail personalization.

Learn how the hair color brand is leveraging machine learning to leverage its 20 million consumer profiles, as well the KPIs it uses to measure success.

This report provides an overview of some of the major shifts in consumer behavior patterns that have emerged over the past two years. Using foot traffic data for key retail categories, we identified six aspects of changing consumer behavior. Learn More!

Coca-Cola is marrying nostalgia with gaming for its next product innovation — with a little augmented reality thrown in for good measure.