Events

Paramount Farms Becomes a Digital Marketing Powerhouse
Backed by a fine-tuned social media discipline, Paramount Farms' $30-million nationally integrated marketing campaign is a big hit among consumers and transformed Wonderful Pistachios into a brand that is a social media star in its own right.
Bestselling Author Gary Vaynerchuk to Deliver Keynote at 2013 Sales & Marketing Summit
With close to one million Twitter followers, Vaynerchuk is known as a true social media trailblazer, and was included in BusinessWeeks list of the top 20 people every entrepreneur should follow. At the 2013 Consumer Goods Sales & Marketing Summit, he'll lead a strong speaker lineup of industry thought leaders from Unilever, Mondelez, Paramount Farms, L'Oreal, Applegate and the NY Jets.

CGT Reveals 2012 Innovation Award Winners

Over the last few years, with budgets slashed and resources limited, many CG companies have focused innovation efforts on mere line extensions or slight variations of existing concepts. But, there are exceptions. Here, CGT honors two companies that delivered truly revolutionary new products with 2012 Innovation Awards.
P&G, Clorox, Coca-Cola Share New Business Strategies

Some of the best minds in the CG industry met in Orlando, Fla. earlier this week for the 14th annual Consumer Goods Business & Technology Leadership Conference. There, they swapped insight-driven strategies for driving top-line growth. Hot topics included retailer collaboration, demand chain excellence, IT enablement and much more. Get a sneak peak behind the scenes here.
P&G, Kraft, Starbucks Talk Driving Innovation

Innovation-focused executives from P&G, Kraft, Starbucks and many more met to deepen their understanding of driving true innovation at CGT's seventh annual Growth and Innovation Forum. Here are the key takeaways from the events insightful presentations, panel discussions, and more.
Industry Visionary to Enlighten a New Road Toward Insights

The upcoming Consumer Goods Business Technology Leadership Conference keynote speaker will challenge the logic of prevailing methods and business practices when todays consumers are changing rapidly and fickle to channel loyalties.
P&G Execs to Share Supply Chain Excellence

The upcoming Consumer Goods Business Technology Leadership Conference session will highlight best practices from leaders of Demand Planning.
Supermarket Expert Reveals Retailing Mega Trends

The Supermarket Guru Phil Lempert, reveals and discusses the grocery retailing mega trends found in the 2012 FMI U.S. Grocery Shopper Trends report.
Virtual Identity Management Expert to Keynote CGT Event

Nowadays there are greater opportunities to connect with customers around the world, but also deeper, darker dangers you need to be aware of in both business and infrastructure planning.
CG Execs Meet to Swap Sales & Marketing Strategies

More than 200 consumer goods executives convened this week for the 2012 Consumer Goods Sales & Marketing Summit. Here's a behind the scenes look at the insights revealed on hot topics, like effective retail partnerships, brand penetration, social and mobile marketing, and more.