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Manufacturing

  • IBM Acquires Xtify

    The acquisition is expected to help extend IBMs mobile capabilities to digital marketers across all industries through cloud-based services.
  • P&G CEO Reveals Performance Boost Plans

    Over the past year, P&G has met or exceeded its key financial commitments. The company returned $12.5 billion in cash to shareowners, but A.G. Lafley thinks that the company can do better: We have taken a hard look at what we need to do and how we need to change to perform better."
  • More Hostess Favorites Hit Shelves Nationwide

    Just three months after its iconic treats officially returned, Hostess is bringing back more varieties of its beloved snack cakes.
  • Unilever Drives Mobile Presence in Key Markets

    Unilever Chief Marketing Officer Keith Weed explains how a new mobile marketing deal will enable its brands to build long-term one-to-one relationships with consumers, particularly in emerging markets.
  • What Will Clorox Look Like in 2020?

    Get details behind the company's 2020 Strategy, which focuses on delivering long-term, profitable growth through the year 2020 and is an evolution of the company's recently completed Centennial Strategy.
  • Stay Ahead of The Competition in Your Major Accounts

    When a large proportion of your business is funnelled through a few major retailers it can make for a very high pressure environment. Learn how a pre-configured Trade Promotion Management (TPM) solution can help you achieve a rapid return on investment on your valuable Trade Funds. Download the latest industry White Paper to learn more.
  • Newell Rubbermaid Taps Agencies for Global Marketing

    Newell Rubbermaid announces a significant step in making bigger, more strategic, global investments behind its brands with the consolidation of scores of local agencies worldwide into one lead creative partner and one lead media-buying partner.
  • PVH Europe Chooses PLM Solution

    PVH Europe will implement the full Centric 8 PLM software suite and mobile apps across all Tommy Hilfiger Europe brands, categories and lines.
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