Product Innovation

CGT and Gartner Inc. team up to bring you the latest data on technology spending, adoption and trends in the consumer goods industry. The result: Companies are building the foundation for the future where the Internet of Things will keep consumers and businesses perpetually connected, through current investments in social, mobile, analytics, and cloud technologies.

The age of the Internet of Things presents opportunities and challenges across industries. Companies are embedding digital sensors in their products, while retailers are experimenting with digital transformation.

PepsiCo's new Pepsi Perfect illustrates that the "future is now." Find out what movie the limited edition soda pays homage to.

Keurig Green Mountain has launched Keurig KOLD, offering consumers a way to create fresh-made cold beverages at home. Find out howThe Coca-Cola Company and Dr Pepper Snapple Group are involved.

In this case study, CGT takes a deeper look at how pasta and sauce maker Barilla is offering consumers the ability to see the full lifecycle of the ingredients in a limited-edition pasta and sauce, available at Expo Milano 2015.

Nescaf and Google have teamed up to offer the worlds first fully immersive virtual reality coffee experience. Find out how the Nescaf 360 app and an ingenious viewer transport consumers to Brazils coffee fields.

Go 33% Faster was the challenge facing global packaging leader MeadWestvaco from fast-moving consumer goods manufacturers. MWV chose the Perfect Package solution from Dassault Systemes for every step of the package development process, from brainstorming marketing concepts to 3D design, simulation and manufacturing. Learn exactly how they compressed the packaging timeline from 18 to just 6 months.

Delivering a shelf experience that meets the demands of todays Consumers is no easy task. Learn the benefits of Retailers and their CPG partners using technology as wisely as todays consumers do.