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The Economics of Store Shelves: A Handbook for Maximizing Profitability and Consumer Satisfaction in CPG
Ready to ace your CPG game? Delve into shelf science and master the art of product placement to boost revenue and consumer satisfaction. Learn to differentiate business critical store KPIs from vanity metrics, identify the weak links, and chalk out a retail execution plan that resonates best with your objectives.Sponsored -
How CPGs Like Bic, Kraft Heinz, and Kimberly-Clark Are Writing a New Playbook
Learn how companies such as Bic, Kraft Heinz, Unilever, Nike, and Kimberly-Clark are focusing on consumer-centric approaches, external and internal collaboration, agile software development, and more to achieve standout product innovation results.