Whitepapers

The pandemic accelerated the shift to online shopping, changing the way consumers shop. This presents enormous opportunities for CPG companies as well as daunting challenges. The real difficulty, though, lies in the data available. How can CPGs harness real-time data and transform their e-commerce operations? Read to know more.

The two biggest challenges CPG companies face today are to fulfill evolving consumer needs and generate meaningful insights from the large quantum of data. How can CPG companies go beyond traditional demand planning techniques and leverage actionable insights that drive business growth? This is where demand sensing comes to the rescue.

Discover how Blue Yonder solutions can power next-gen experiences across the Consumer Industries supply chain.

Here’s a success story of how a global biotechnology company was able to swiftly onboard hundreds of distributors and retailers at a win-win cost model by implementing TradeEdge DMS. TradeEdge is a cloud-based solution that enables brands gain maximum channel visibility, add new channel partners, improve retail execution and reach new markets faster. Read on to know more.

Product Traceability is essential to control the inventory movement in near-real-time, helping companies save millions of dollars. Here's a success story of Mars, a global F&B client's traceability transformation program. With a significant investment strengthening the distribution network and supply chain, TradeEdge implementation helped Mars manage market traceability for the company's digital supply chain initiative. Read to know more.

Consumer expectations are at an all-time high. While it’s impossible to create a fixed logistics network that satisfies those expectations, there are alternative logistics programs that enable businesses to meet and exceed consumer demands. It’s called flexible logistics.

Your step-by-step guide to a balanced approach in TPx: the right capabilities, processes, systems & data for a successful TPx digital transformation journey.

This report provides an overview of some of the major shifts in consumer behavior patterns that have emerged over the past two years. Using foot traffic data for key retail categories, we identified six aspects of changing consumer behavior. Learn More!