In this role the new executive will lead the development and execution of global marketing across all sales channels and communication platforms for Patagonia, as well as for the wider portfolio of Patagonia initiatives in food and media, and new brand extensions.
Eric Seiberling, marketing director for the Consumer Packaged Goods-Retail Industry for Dassault Systmes, explains how consumer goods manufacturers and retailers can work together to create better shopper experiences.
While people may debate "nature versus nurture", the right environment can help stimulate creative thought and collaboration that leads to breakthrough innovations.
