ARTICLES BY THIS AUTHOR
- 11/1/2005
Quality Control
Procter & Gamble pumps up its Blois production facility with state-of-the-art labeling tools - 11/1/2005
Special Report: The Power of Niche
Cable TV ad revenue is set to explode, indicating that consumer goods firms are aggressively seeking out niche programming to reach consumers in new ways - 11/1/2005
Insights -- November 2005
What action steps should you be taking to yield a return on promotion investments? - 11/1/2005
The Pulse -- November 2005
Perry Ellis International Inc. (PEI) signs a multi-year agreement with the Miami Dolphins and Dolphins Stadium to promote the companys brands at games. - 11/1/2005
Boosting Demand Visibility
Wells Lamont Corp. faces several key challenges in demand planning and forecasting: a high percentage of new items in its product line every year, significant promotional activity, substantial SKU changes in customer programs each season, and a heavy reliance on business intelligence from sales, marketing and customer data for its forecasting. - 10/26/2005
CGT Inside News - 10/26/2005
Recent research of best practices leads AMR Research to synthesize the nine winning Demand Driven Supply Network behaviors that are key in driving a business transformation. - 10/19/2005
CGT Inside News - 10/19/2005
At long last, there is quantifiable evidence proving that electronic product codes (EPC) powered by RFID technology can impact merchandize availability in stores. - 10/12/2005
CGT Inside News - 10/12/2005
Liz Claiborne Inc.standardizes on PTC Retail, Footwear and Apparel Solution for enterprise product lifecycle management. - 10/5/2005
CGT Inside News - 10/5/2005
Alien Technology and Avery Dennison announce price cuts for their RFID tags. - 10/1/2005
The Pulse -- October 2005
Procter & Gamble (P&G) recently announced the launch of Childrens Pepto antacid as an alternative to the thick, pink liquid Pepto-Bismol product for adults.