Lisa Johnston

Editor-in-Chief

Author Profile

Lisa Johnston is the Editor-in-Chief of CGT. She joined the brand in 2020. Her journalism background includes writing for both business and consumer audiences, specializing in technology, retail, and consumer goods. In addition to speaking at a range of industry events and sharing editorial expertise as a media panelist, she's served as a judge for such programs as the Consumer Technology Hall of Fame and the Jesse H. Neal Awards.

Text her your industry questions or ideas for coverage.
Connect with her on LinkedIn.

ARTICLES BY THIS AUTHOR

6/9/2020
Kroger Teams with Roku & Xandr to Bring Shopper Data to CG Brands
The partnerships will provide consumer goods companies with access to data science directly from Kroger for the first time.

Lisa Johnston
6/9/2020
Nielsen Brings Gaming Tech to Analytics Solutions
Analytics provider Nielsen has launched a new suite of tools that uses gaming technologies to help consumer goods companies transform their in-store operations.

Lisa Johnston
6/8/2020
Impossible Foods’ Fast-Track into DTC is Already Exceeding ‘Bullish’ Expectations
Add Impossible Foods to the list of consumer goods companies fast-tracking their DTC strategy as a result of COVID-19.

Lisa Johnston
6/8/2020
HanesBrands Taps Walmart’s Steve Bratspies as CEO
HanesBrands has named Stephen Bratspies its new CEO, replacing the retiring Gerald Evans.

Lisa Johnston
6/7/2020
AB InBev Implements Free Delivery Platform to Help Keep Small Retailers Open
To help keep small retailers open in Latin America during the spread of COVID-19, AB InBev has developed a free online delivery platform so they can offer home delivery of essential consumer goods.

Lisa Johnston
6/3/2020
In Responding to Protests, CGs Leading with Purpose and Buy-In Are Best Positioned to Succeed
Companies that haven’t done the legwork in diversity and inclusion may be better served to first keep their mouths closed and their ears open when it comes to publicly reacting to the death of George Floyd, say those experienced in helping brands manage through conflict.

Lisa Johnston
6/2/2020
Chandler Bigelow Named CFO at Nielsen

Lisa Johnston
5/28/2020
Edgewell Brings on Walmart/Danone Exec as President to Jump on Digital Growth
In addition expanding its digital capabilities to accommodate the consumer shift to e-commerce, the company is also exploring third-party relationships to expand its manufacturing capacity.

Lisa Johnston
5/27/2020
For DTC House Resident, Stuck at Home isn’t Such a Bad Place to Be
It’s a great time to think about starting a company — that’s not something you expect to hear right now.

Lisa Johnston
5/27/2020
Why P&G’s Innovation Challenge Going Virtual Isn’t Slowing it Down
Although Procter & Gamble will hold its next Innovation Challenge virtually, the company says that interest in the program hasn’t waned.

Lisa Johnston