Maia Jenkins

Editor

Author Profile

Maia Jenkins is an editor at CGT. She is originally from the U.K. but now based in the U.S. on the Gulf Coast. Prior to joining EnsembleIQ, she worked as a content manager and features writer for the HR media platform People Matters. She also helped found their digital learning platform, BeNext. As a freelancer, she has worked across various industries including retail, luxury goods, food and beverage and people and work technologies. In addition to writing, she spent many years in the education sphere, teaching and doing curriculum design for both adults and children in schools and businesses across Europe. She holds a MA from University College London and a BA from King's College London.

ARTICLES BY THIS AUTHOR

10/16/2023
Gymshark Taps Generative AI to Personalize Consumer Experiences
The UK-based DTC fitness apparel brand has joined the ranks of those turning to generative AI to personalize consumer interactions, optimize data management, and standardize operations.

Maia Jenkins
10/12/2023
Orveon Global Taps Richard Jones as New Chief Supply Chain Officer
Orveon Global — producer of brands like bareMinerals, Laura Mercier, and Buxom – has appointed Richard Jones its new chief supply chain officer.

Maia Jenkins
10/3/2023
Tech Transformation Podcast: CVS Health's Zach Dennett Talks Loyalty and Convenience
Learn how CVS is harnessing the reach of its vast membership base to boost loyalty and constantly evolve its personalization and convenience efforts.

Maia Jenkins
10/3/2023
Tech Transformation Video: Zach Dennett of CVS Health On Next-Gen Loyalty and Convenience
Zach Dennett, VP of loyalty and omnichannel at CVS Health, discusses how the company is focusing on consumer insights and convenience as decisive factors in loyalty-building and engagement.

Maia Jenkins
9/28/2023
Ralph Lauren Launches Digital Platform, First Luxury Store in Canada
The company is expanding its Canadian presence, launching a dedicated e-commerce platform along with its first luxury brick-and-mortar store in the country.

Maia Jenkins
9/28/2023
Consumer Brands Association Taps Clorox CEO Linda Rendle as Chair of Board
Rendle has been a member of the Consumer Brands board since 2020. Mark Smucker, chair of the board, president, and CEO of The J.M. Smucker Co., will also serve as vice chair of the board effective January 1. Get details of the new appointments.

Maia Jenkins
9/25/2023
Williams-Sonoma Leverages AI to Deliver Data-Driven Personalization
The company is investing in AI-powered solutions with a view to gaining greater into visibility into consumer behaviors and delivering more targeted messaging.

Maia Jenkins
9/21/2023
Beam Suntory Names Hernán Tabah New SVP and Chief Digital and Technology Officer
Beam Suntory has appointed Hernán Tabah as its SVP and chief digital and technology officer.

Maia Jenkins
9/18/2023
Stoli Group Taps Andreas Sigl For Newly Created CMO Role
The spirits and wines company has appointed its new CMO. Get the details.

Maia Jenkins
9/14/2023
Amazon Taps AI to Expand Sellers’ Ecosystem and Supply Chain Capabilities
Amazon is building out its supply chain services for sellers, offering merchants the ability to distribute products from its warehouses to physical stores and fulfillment centers.

Maia Jenkins