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Cause Marketing/ Community Programs

  • New Clorox Alliance Launches Green Line

    The Clorox Company releases new Green Works brand of natural cleaning products and celebrates an alliance with the Sierra Club that will help deliver the organization's environmental message to mainstream consumers interested in living a more natural lifestyle.
  • Circuit City Gives Green Tips

    Unveiling new national survey results that show high public interest in energy efficient electronics, retailer Circuit City launches a new Web resource to help consumers adopt "green" strategies.
  • Tyson Partnership Helps the Hungry

    Tyson Foods and LULAC form partnership to help the hungry through a donation to North Texas Food Bank, contributing more than 15 tons of protein.
  • PepsiCo Builds Through Its Products

    Whether it's helping people or helping the planet, PepsiCo is using its marketing ability to do both.
  • Elmer's Drives Recycling Initiative

    Throughout the school year, teachers and students will collect empty glue bottles and glue sticks nationwide for the Elmer's Glue Crew recycling program.
  • Coca-Cola Reveals Vintage Bottle

    After the success for the re-release of the 1899 Coca-Cola bottle during the 2007 holiday season, the 1906 "Diamond Label" bottle is recreated and will hit shelves this week.
  • Coors Brewing Co. Finds Better Way to Vent

    Launching the first-ever vented can, Coors Light proclaims April 15 "National Venting Day" in conjunction with tax season.
  • Kleenex Documentary Supports 2008 U.S. Olympic Team

    As part of its 2008 Olympic-themed platform and as an official supplier to the 2008 U.S. Olympic Team, Kimberly-Clark's Kleenex brand facial tissues will produce a 40-minute documentary entitled "let it out: the movie".
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