Using the entrepreneurial spirit of a smaller company, General Mills acted on an intuition, an outside partnership and direct consumer interaction, for a quick innovation with a big impact.
Team members and partners who come with different backgrounds, experiences, attitudes, and ways of thinking, all contribute to a dynamic culture, robust knowledge bank, and innovative thinking.
With a reputation for its engaging marketing campaigns in certain regions, Cadbury decided to use personalization to raise its brand awareness, increase penetration, and connect emotionally with its customers in lesser-known regions.
CGT's Industry Liaison, Werner Graf, provides some lesser-known resources for innovation including how to match your customers' pain points with the right technology, for success.
Global clothing retailer UNIQLO will open two stores in Toronto, Canada in the fall of 2016, marking the brand's first entry into the country and its 18th market overall.
Kehoe has extensive financial experience and previously spent more than two decades with Kraft in roles across numerous businesses and corporate functions.
To position the company for future growth, Kraft Foods Group, Inc. has made several management changes. These newly created leadership positions reflect the company's commitment to accelerating the pace of change and improving execution.
Who are America's most powerful people in food? Here we identify five CG individuals that are most powerfully influencing the industry. These are the individuals that make things happen, rewrite the rules, change the conversation, and shift the paradigms.
