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Supply Chain

  • Bacardi Gets Social

    This index is a grand summation of the effort by BACARDI to get people thinking about how they prioritize their time and how social life affects general well-being.

  • Amstel Light Launches Mobile Marketing Campaign

    Using JAGTAG's mobile 2D barcodes, Amstel Light fans can enter contests and learn more about its upcoming event.

  • SC Johnson Markets Transparency

    The ad emphasizes the company's commitment to disclosing the ingredients in its products.

  • Wal-Mart Launches Major Food Initiative

    This program builds on the success of the First Lady's "Let's Move" campaign to make healthy choices more convenient and affordable for families and is consistent with Wal-Mart's commitment to lead on social issues that matter to its customers.

  • Pilgrim's Pride Launches New Web Site

    The new website (www.pilgrims.com) is the latest phase of Pilgrim's ongoing rebranding campaign.

  • RedPrairie Acquires Shippers Commonwealth

    The acquisition powers the expansion of RedPrairie On-Demand Center solutions for transportation and distribution needs of shippers of all sizes.

  • Carlsberg Signs Accenture Contract for BSP

    The services will support Carlsbergs future growth through the introduction of common business processes and an enhanced ability to share best practices across its European operations.

  • Coca-Cola Talks New Ways of Collaboration

    As manufacturers and retailers continue to struggle in the current economy, many will look to collaboration as a means of bringing back old customers, increasing the loyalty of new customers and better serving all of their customers. Here, Coca-Cola, IDC and SAP reveal new collaboration strategies that benefit both parties.

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