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Root Man

ARTICLES BY THIS AUTHOR

  • 5/21/2015

    Lay's Adds New Snack

    Lay's introduces Lay's MAXX this summer.
  • 5/21/2015

    Global Deal Will Distribute Solar Lights for Humanitarian Aid

    A new deal significantly expands the presence of solar lights in the NGO and humanitarian aid sector.
  • 5/21/2015

    What are Consumers Saying about your Brand?

    Brand owners must understand what is being said about their own brands, as well as their competitors' products, in order to succeed. These insights can then be used to respond quickly to both positive and negative online activities, so strategies can be developed to shape consumer perception. Here, two seasoned experts divulge the market strategies that can help drive business growth.
  • 5/20/2015

    Mapping Brand Networks in Social Media: Huggies vs. Pampers

    The collection of connections created when people tweet about popular brands can be analyzed and visualized to create a kind of aerial photo of the crowd.
  • 5/20/2015

    Absolut Vodka Goes Live with Supply Chain Planning Software

    ToolsGroup announces that its Nordic partner Optilon has successfully taken The Absolut Company, part of the Pernod Ricard group of companies, live with ToolsGroups SO99+ Powerfully Simple supply chain planning software.
  • 5/19/2015

    Cognitive Computing with Mobile: Are You Ready?

    NEWS FLASH: As if you didnt know already, mobile is taking over the planet! So let me throw at you some simple facts and see if you believe that your infrastructure and Cognitive Computing power is ready to handle it.
  • 5/19/2015

    Unilever Announces New CFO

    Unilever announces that its Chief Financial Officer, Jean-Marc Hut, has decided to step down from his role and the Boards of Unilever PLC and Unilever N.V. Graeme Pitkethly will succeed Hut as CFO.<br />
  • 5/18/2015

    Walmart Supports New Standard for Online Listings

    Consumer goods need to be represented consistently, in potentially thousands of different places online. A new GS1 US standard, developed in collaboration with 18 companies, including Best Buy, Bing, CNET, eBay, Google, and Walmart, offers a common approach for listing and classifying products across all e-commerce platforms.<br />
  • 5/18/2015

    Whirlpool Acquires American Dryer

    Whirlpool Corporation has entered into an agreement to acquire American Dryer Corporation, a privately held company that manufactures and markets coin-operated industrial and specialty laundry equipment. <br />
  • 5/18/2015

    Walmart Leads 10 Most Popular Stores List

    <em style="font-family: Arial; font-size: small;">24/7 Wall St.</em><span style="font-family: Arial; font-size: small; background-color: rgb(255, 255, 255);">has come up with a list of the 10 Most Popular Stores inAmerica and Walmart tops the list.</span>