Liz Dominguez
ARTICLES BY THIS AUTHOR
- 5/16/2024
Under Armour to Restructure With Integrated Marketing Function and Slimmed Portfolio
The company is rebuilding its core, focusing on three primary objectives: amplifying product demand and loyalty, optimizing and modernizing operations, and elevating consumer experiences. - 5/14/2024
P&G Details Cost-Cutting Productivity Enhancements Across Supply Chain, R&D, and Marketing
Procter & Gamble has been implementing productivity improvements across its business, and the company is now detailing how it is reaping the rewards. - 5/14/2024
Kimberly-Clark Names Patricia Corsi Chief Growth Officer
Corsi will be tasked with accelerating brand and commercial program success, driving long-term growth for the company. Learn more. - 5/13/2024
Estée Lauder's Raheel Khan to Keynote 2024 Consumer Goods Sales & Marketing Summit
This fall, Raheel Khan, SVP of foresight and growth intelligence at The Estée Lauder Companies, will highlight how consumer goods companies can evolve their cultures and measurements of success to drive new and exciting experiences. - 5/13/2024
Clorox Implements Digital Transformation Amid IT-Breach Bounceback
Clorox CEO Linda Rendle detailed the company’s journey since the cyber attack, which reduced shipping and increased consumer product availability issues. Learn about the transformation journey. - 5/9/2024
Ex-PepsiCo Leader Tyler Ricks Now at the Helm of Caulipower
Gluten-free frozen food company Caulipower has a new CEO. The company has named Tyler Ricks to the role, where he will lead the company’s next phase of growth, building off nine product launches in the last year. - 5/9/2024
Unilever Leans Into AI-Accelerated Digital Models In Laundry Launch
Unilever has been known to use robotics in its R&D and manufacturing processes, and the latest innovation comes from within its laundry segment. - 5/7/2024
Analytics Unite: Uncovering the Keys to Unified Intelligence
Get key takeaways from the event, including insight from all sessions. - 5/6/2024
Estée Lauder: IBP Driving Inventory Improvements Within Profit Recovery Plan
The Estée Lauder Companies will be implementing operational and structural changes as part of a profit recovery plan that’s mainly focused on restoring gross margins via inventory optimization and price realization. - 5/6/2024
Bolthouse Separates Into 2 Standalone Entities, Focusing on Fresh Produce and Beverage
Bolthouse Farms, supplier of carrots, dressings, and beverages, is being split into separate entities focused on fresh produce and beverages, respectively.
